Collaboration and innovation at Procter & Gamble case study

After reading the case study, please answer the questions below.

How is P&G using collaboration systems to execute its business model and business strategy? List and describe the collaboration systems and technologies it is using and the benefits of each.

Compare P&Gs old and new processes for writing up and distributing the results of a research experiment.

Can you think of other ways P&G could use collaboration to foster innovation?