Rhetoric Analysis

Do a rhetoric analysis for the following article and answer these questions.

What is the basic history/background information about the text you chose?
Who is the writer?
Does this person have expertise or credentials that would be appealing for a particular group of people? Remember a writer could be a group of people (e.g. a company, multiple authors).
Does the writer have any ulterior motives/biases that may have influenced the rhetorical design of the text?
Who seems to be the audience for the message?
What argument do you think the text is making? What message is the text trying to communicate?
Do you think the argument is effective in communicating its message to its audience? In general, did the writer succeed or fail in this rhetorical situation? In other words, was this a fitting response? How do you know? What rhetorical components of the text are especially compelling (consider rhetorical appeals, methods of development, etc.)
Provide at least one example of a rhetorical element or appeal that you find interesting. In a few sentences analyze this example by showing how it appeals to the intended audience.