Fallacious Reasoning

A friend has linked you to the following story on Facebook. The friend is convinced that the story is accurate and would like your opinion on it.

Colour code: HOW COLORSTROLOGY CAN WORK FOR YOU

Read through the linked story and determine:

Why the article is fallacious.
Provide clear evidence why the article is fallacious.
Use APA style for the abstract and include a properly-formatted reference for the article. Grammar and punctuation count.