usage of ethos, logos, pathos on author’s claim, which is how momo is impacting parents and it is a hoax and youtube needs reform

You will critically analyze a particular object of study (a text) according to the conventions of rhetorical criticism, determining how a particular text tries to persuade readers through the use of argumentative claims and evidence. Your essay will make a thesis claim about the argument, evaluate the method of persuasion, and work to support your claim with evidence from the primary text.
NO PLAGAIRISm ALLOWED!
also must use this article only: https://www.nytimes.com/2019/03/02/style/momo-mania-hoax.html