Consumers in Their Social and Cultural Settings

This assignment is for a discussion post, answer the two questions below and bold them as subheadings in the paper. Please read over the instructor commentary attached.

1. Using a product or service you are familiar with, share ideas about how a firm might “put its arms around” the environment, including new subcultures of consumers, various income levels etc., for the one you chose.
2. Be sure to include the difficulties that are part of this challenge.

For example, meaningful posts tend to:

      Provide concrete examples, perhaps from your own experience
      Identify consequences or implications
      Challenge something that has been posted, perhaps by playing devils advocate
      Pose a related question or issue
      Suggest a different perspective or interpretation
      Pull in related information from other sources books, articles, websites, courses, etc.
      Use APA format and include at least 3 citations for