global issues


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For this Assignment, you are to continue using the same Fortune 500 company you selected in Unit 4. The focus here is on its domestic (American) operations, with global issues left for Unit 6. Begin by reading through the material on economic indicators in theWebliography. Select 6-10 indicators that are of particular relevance to your firm and explain why. Next, outline a strategy for how the firm should respond to the information provided by the economic indicators with the goal of maximizing revenues in the years ahead.

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The Assignment is to be a minimum of five pages long (title pages, bibliographies, etc., do not count) and in APA format. A good variety of objective, high quality, current sources need to be used.

GB540 Unit 4 Assignment Rubric
Content and Analysis Points Possible Points Earned
Used the same global company from Unit 4 Assignment. 5
Selected and defined 6-10 Indicators of particular relevance to the firm chosen. 10
Discussion for each indicator includes:

  • Explanation of the relevance to the firm
  • A strategy of how the firm will respond
  • A goal to maximize revenues for the years ahead
45
Writing Style, Grammar, APA Format, at least three resources are used. 15
Total

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