Pandora streaming SWAT analysis

by / On February 22, 2020 / In APA, Marketing

I need to write a one page summary of Pandora the streaming app weaknesses. Only write about the weaknesses ive attached some info down to work from.

Weaknesses
– Only available in the US, New Zealand, and Australia
– No family plan included for multiple users sharing the same account
– Small library compared to competitors in terms of how many artists feature
– To heavily dependent on ad revenue with no clear way of getting customers to sign up
– No free trial to use the pandora premium so users inherently stick to free usage
– Artists get lower royalties from pandora compared to other platforms